Franchi, founded in 1868 in Brescia, Italy, is one of the country's storied gunmaking names and today is part of the Benelli/Beretta family. The brand brings Italian shotgun heritage to the value-conscious market, offering well-made guns that share engineering DNA with their premium siblings at more accessible prices.
The Affinity is Franchi's flagship: an inertia-driven semi-automatic shotgun that delivers the same clean-running, reliable operating principle found in higher-priced inertia guns, in a range of field and waterfowl configurations. The Momentum bolt-action rifle extends Franchi into centerfire hunting rifles, bringing a smooth action and good ergonomics at a competitive price.
For hunters who want Italian shotgun pedigree and inertia-driven reliability without a premium price, Franchi offers an appealing balance of heritage and value.