Steyr Arms traces its roots to 1864 in Steyr, Austria, and is one of Europe's most historically significant firearms manufacturers. The company has produced military and sporting arms for over 150 years, and its designs — from the straight-pull Mannlicher rifles to the modern AUG — have repeatedly broken new ground.
The AUG (Armee-Universal-Gewehr) is its most iconic product: a bullpup rifle adopted by the Austrian military in 1977 and by forces worldwide, instantly recognizable and far ahead of its time with its integrated optic and modular design. Steyr's pistol line, including the striker-fired M and L series, introduced features like the distinctive trapezoidal sights, and the company's precision bolt-action and hunting rifles continue the Mannlicher tradition.
For shooters drawn to genuinely innovative, well-built Austrian firearms — especially the iconic AUG — Steyr Arms carries a storied and forward-looking legacy.